The revival of Carrera in 1995 modified and improved the model that today it is even more reliable, advanced and attractive than it was half a century ago. Since then Tag Heuer Carrera has been almost synonymous with TAG Heuer. It achieved a cult status among the watch lovers. The result of the launch of Heuer Carrera was a great success. For the races, the watch had to be perfectly precise and robust to withstand the vibrations that drivers experience. At the time the founder’s grandson Jack Heuer wanted to create a watch for professional race car drivers. The original Heuer Carrera was launched in 1953. Now let’s take a look at the most famous TAG Heuer models: Tag Heuer CarreraĬarrera should be one of the most iconic TAG Heuer automobile racing watch models The name Carrera was inspired by the Carrera Panamericana, a race in Mexico which is known to be dangerous and difficult from 1950 to 1954. With a high reputation for excellence, it’s clear that TAG Heuer watches are worth it to be in your collection. TAG Heuer was one of the very first traditional watchmakers who grew their digital category. The brand has never ceased for technological research and inventions, In 2015, they introduced their first smartwatch TAG Heuer Connected Module. To this day, TAG Heuer is one of the most innovative and successful watch brands in the world. Shortly after, they launched both the Link and Aquaracer collections under the new TAG Heuer name. Other TAG Heuer racing watches such as Carrera and Monaco have also gained massive success for the brand. Later a collaborative collection with the Formula 1 Team was also released and called the SLR. TAG Heuer even created a collection of motorsports sport watches and named it Formula 1. The relationship between TAG Heuer and motorsports has been further perpetuated since the brand became the official timekeeper for Formula 1 races in 1992. Upholding the original value and craftsmanship of Heuer, TAG Heuer has continued to grow. In 1985, Techniques d'Avant Garde Group acquired the Heuer company and became the international brand we know today, TAG Heuer. The 1980s is the period that the company had been through a couple of major changes for its whole business. It featured a timer function with an impressive power reserve of eight days without being wound. Later in 1933, Heuer introduced a new dashboard instrument for automobiles and planes: the Heuer Autavia clock. In the 1930s, they began to design and produce chronographs for pilots. The brand has been focusing on their intimate relationship with the automobile and airline industries for decades. During the 1920s, many racers were spotted wearing the Heuer sports timepieces in the Antwerp, Paris and Amsterdam Olympics. In 1916, the Heuer company released the Micrograph which was the most accurate stopwatch at the time. With its series of technical innovations, the company had grown as a specialist in the field of precision. In 1887, they invented and patented an oscillating pinion mechanism that is still being used by major watchmakers in this present day. It led to their next watchmaking breakthrough and bigger success. The growth of the company allowed its further determination on technological research and development. Within a short span of time, the company firmly built its name in Europe for its distinguishing quality workmanship and precision timepieces. It is necessary to trace back to 1860 when the original Heuer watch company was founded by the young and talented watchmaker Eduardo Heuer. So if you want to own an out of the box luxury watch, that too with precise timeframes and attractive appeal at a lower price as compared to other giants, TAG Heuer watches could be your perfect choice. TAG Heuer specialty includes TAG Heuer Carrera, TAG Heuer Aquaracer, and TAG Heuer Formula 1 collection. They are known for their deep innovative history, precise sport themed watches, deep relations with the car racing industry, and their racing-inspired stylish watches. They managed to make name for themselves over the course of time and now is recognized as one of the leading luxury watch brands in the world. TAG Heuer watches are famous for their sleek and stylish designs and over the top build quality. The company got its name in 1985 when the TAG group purchased most of the stakes of the corporation. TAG Heuer is a high fortune Swiss watchmaker company which not only deals in luxury watches for men and women, but their offerings exceed to fashion jewelry and mobile phones as well. In 1860, the revolutionary Swiss watches started to roll when Edouard Heuer founded the company named Uhrenmanufaktur Heuer AG which was later on known as TAG Heuer S.A.
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